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THE FABRICATION FACTS TAG
Transparency to us means providing access to information—all the information—about our business: the good, the not-so-good, and the confusing.
But while access to information is good it can also be, well, kind of boring.
Information in and of itself does not capture the spirit of what transparency is all about: the revelation of important facts.
We built the Fabrication Facts tag to highlight what we think is the most important information about the clothes we create. We attach the Facts tag to each garment so you can you can make a conscious purchase. You might notice that the Fabrication Facts tag looks a lot like a Nutrition Facts tag you find on your groceries. This was no accident. We think that knowing what goes on your body is just as important as what goes inside of it.
JOIN US IN OUR FIGHT AGAINST GREENWASHING!
It’s happening! After almost a year of grinding alongside @PoliticallyInFashion we’re so happy to announce the Federal Trade Commission will start a review of the Green Guides in 2022! Thank you to all the activists, brands, and engaged citizens who supported this effort, including our letter to the FTC . But this is just the beginning—now we need to push to have regulations we believe in added to the Guides and curb greenwashing for good.
KNOW YOUR CLOTHES
Knowing where your clothes come from is as important as the quality or style. With our traceability module you can track the journey of any AMENDI garment, from the loom to your closet.TRACEABILITY MAP
This is Amendi
AMENDI is a Swedish-American clothing brand with a focus on transparency, responsible design, and production. The name “AMENDI” is a moniker for amendments which means: progression, correction, or improvement. We do not just want to make clothes you can love and trust, we want to do our part to fix what’s broken in our global communities.
Instead of empty marketing promises we pledge to be open and honest, and maintain a vigilant commitment to constant improvement. Through responsible sourcing guided by certifications, common-sense supply chain organization, transparency, and in-depth traceability features, we want to set the new minimum standard for the fashion industry.